DAKS | Luxury British Fashion

Having recently celebrated their 125th anniversary, and revealed the new face of the company, Award-winning British actress Kate Winslett, DAKS are ahead of the game. Since their launch as a bespoke tailor in 1894 by ambitious Simeon Simpson, who was only 16 years old at the time, DAKS have revolutionised the world of luxury British fashion. Designer of the world’s first self-supporting trouser, the company gained recognition for realising the potential for producing garments in higher qualities, improving ready-to-wear standards while demonstrating the finest tailoring techniques. From a room in East London to an incredible store on Old Bond Street and countless other stores worldwide, it’s safe to say that DAKS have worked their way up to the top.